
Snack Social Summary-Facebook Messenger delivers a mobile game system, Snapchat allows sponsors to see their total impressions
Facebook released instant games globally this week. Over 50 titles are now available to...

The positive and negative effects of premier league clubs putting a price on social media videos for sponsors
It’s 2017 and the days of strictly engaging with fans on match day through...

Snack Social Summary-Snapchat allows its advertising partners to buy and manage Geofilters feature, LinkedIn hits 500M member accomplishment
Snapchat is allowing its advertising partners in the UK, US, Australia and Canada to...

Women's Super League: How to increase fan engagement
The Women’s Super League has seen an overall increase in match attendance since 2015,...

Commercialisation of the Premier League
As a result of rapid globalisation in recent years, everyone in the world has...

Snack Social Summary-Facebook's annual F8 conference, Snap buys patent to establish future of Geofilters plus Twitter's in-stream ads
Facebook recently hosted it’s annual F8 conference. The company announced several new research areas,...

The Business Behind the Masters: Sacrificing Money for Fans
When it comes to golf, there is no event in the world more popular...

Snack Social Summary-Twitter drops the username tag when replying to a tweet, Snapchat's search feature for stories, and non-verified Facebook pages earn freedom
Twitter has drawn attention recently as it attempts to let users get better use...

MyLocalPitch releases an app allowing you to instantly book sporting facilities
MyLocalPitch, the leading search and booking platform for sporting facilities, has just released its...

Marketing agencies see increase in partnerships with sports leagues
Building engagement and expanding sponsorships are crucial for any business, especially those in the...

Snack Social Summary-The race to secure broadcasting rights, Facebook's live-stream 360 technology, and Instagram's two factor verificaiton
Broadcasters and social networks are racing to secure sport live streaming rights. The top...

Five things we learned at the Digital Sport Innovation Summit.
We made the trip to Manchester for the Digital Sport Innovation Conference in Hotel...

Broadcasters and social networks race to secure sports live streaming rights
Recently, BBC extended its deal with the Masters tournament, one of golf’s biggest events....

Snack Social Summary-Manchester City announces sleeve sponsor Nexen Tire, Apple releases feature to compete with Snapchat and Instagram, and F1 relaxes social media regulations
This year the Premier League has allowed teams to sign sleeve sponsors. Manchester City...

The good and bad of Premier League sleeve sponsorship
Manchester City recently became the first Premier League club to announce a sleeve sponsor...

Formula 1 modifies the social media rules for the new season
Formula 1 is changing hands for the first time in over a decade. The...