Samsung – Snack Media

Snack Summary – Otro is unveiled & Ivan Gazidis joins AC Milan

Harriet Lewis — Fri, 07 Dec 2018 11:36:16 +0000

Social media exploded over the arrival of new football app, OTRO which gives behind-the-scenes access to world class players such as Lionel Messi and David Beckham. The football entertainment platform looks to be a ‘global fan club’. Although there is a selection of content for free, for full access there is a paid subscription for $3.99. Former Arsenal chief executive…

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Brands roll out campaigns ahead of Rio 2016 Olympics

Nick Lamour — Wed, 27 Jul 2016 11:05:18 +0000

We are now just 10 days from the start of the Olympics in Brazil, which start on 5 August in Rio de Janeiro, and brands have begun to roll out their campaigns ahead of the international event. We’ve had a look at the marketing, communication and technological activations launched by brand partners on social media. Samsung, Puma, NBC, Coca Cola… the official partners of the Olympic Games are…

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Football FanCast’s Euro 2012 Live Blog

tom — Tue, 10 Jul 2012 11:03:36 +0000

Snack Media ventured into new territory for Euro 2012 as Football FanCast led a live blog for the tournament’s second semi-final between Germany and Italy. Euro 2012 was a tournament that captured the imagination of football fans from across Europe. Not only were fans engrossed by what they were seeing on their TV screens, but they were also interacting with the action on a much larger scale…

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