Puma – Snack Media

Snack Summary – Arsenal return to Adidas & new female motor racing series introduced

Harriet Lewis — Fri, 12 Oct 2018 09:02:15 +0000

Arsenal will return to old roots from the beginning of 2019 with a new kit sponsorship deal in association with Adidas. The gunners current five year deal with Puma was up for renewal next year and the return to the German shoe manufacturers rival marks 25 years since the last Adidas deal. Puma are reportedly in talks with Manchester City for a new kit deal from the start of next season.

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Brands roll out campaigns ahead of Rio 2016 Olympics

Nick Lamour — Wed, 27 Jul 2016 11:05:18 +0000

We are now just 10 days from the start of the Olympics in Brazil, which start on 5 August in Rio de Janeiro, and brands have begun to roll out their campaigns ahead of the international event. We’ve had a look at the marketing, communication and technological activations launched by brand partners on social media. Samsung, Puma, NBC, Coca Cola… the official partners of the Olympic Games are…

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The Importance of Brand Ambassadors on Social Media

Adrien Danjou — Tue, 19 Jan 2016 10:39:43 +0000

It is no secret for sports brands and social media users, ambassadors are one of the greatest ways to promote a brand to a specific audience. Some of them have more followers than the brand itself, a real opportunity to reach fans. How do brands use this incredible audience for their marketing activations? Take a look below at five examples from sports brands which have used their ambassador…

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