esports – Snack Media https://www.snack-media.com Digital Sports Network & Content Marketing Mon, 25 Jan 2021 14:48:13 +0000 en-GB hourly 1 https://wordpress.org/?v=6.8 https://cdn.snack-media.com/wp-content/uploads/2013/10/cropped-favicon-1-32x32.png esports – Snack Media https://www.snack-media.com 32 32 The rise of esports within sports franchises https://www.snack-media.com/2019/02/the-rise-of-esports-within-sports-franchises/ Thu, 07 Feb 2019 11:43:07 +0000 https://www.snack-media.com/?p=14718 For the longest time the only similarity between football and video games was the EA game FIFA. But in the past few years many big-name football clubs have begun to invest and recruit in the esports sector. In recent times many well-known football clubs have started to recruit players and teams into the fold of their own esports teams or collaborations moving past football’s relevant games such…

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]]> Snack Summary: Nike launches new campaign and Samsung records most digital engagements at Winter Olympics https://www.snack-media.com/2018/03/snack-summary-174-nike-launches-new-campaign-and-samsung-records-most-digital-engagements-at-winter-olympics/ Fri, 02 Mar 2018 08:14:58 +0000 https://www.snack-media.com/?p=14225 Nike is launching a new campaign ‘Running to make the world go round’ with athletes banding together to restart the Earth after the ‘Stopocolyse.’ The ad features Kobe Bryant, Edinson Cavani, Kylian Mbappe, sprinter Ge Manqi, gymnast Simone Biles and comedian Kevin Hart running to get the Earth rotating again. The same athletes will be adding their voices to the Nike Run Club app to narrate the…

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]]> Snack Summary: Twitch purchases the broadcasting rights for the Overwatch League and Digital Sport discovers OTT trends https://www.snack-media.com/2018/01/snack-summary-167-twitch-purchases-the-broadcasting-rights-for-the-overwatch-league-and-digital-sport-discovers-ott-trends/ Fri, 12 Jan 2018 11:06:29 +0000 https://www.snack-media.com/?p=14120 2017 was a year which saw unprecedented growth in esports. This week saw one of the biggest exclusive distribution deal in the history of esports being made when Twitch purchasing the exclusive broadcasting rights for the Overwatch League for $90 Million. Twitch will broadcast all regular season and postseason content for the Overwatch League when it begins on Jan. 10. Likewise…

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]]> Snack Summary: Sky and BT sign channel sharing deal and EA Sports, along with Adidas announce Digital Fourth Kits https://www.snack-media.com/2017/12/snack-summary-164-sky-and-bt-sign-channel-sharing-deal-and-ea-sports-along-with-adidas-announce-digital-fourth-kits/ Fri, 22 Dec 2017 12:01:56 +0000 https://www.snack-media.com/?p=14020 BT and Sky released this week a channel sharing deal. This is a clear defensive move against new online giants like Amazon or Google securing Premier League rights. Both the Premier League and the clubs are keen to see the digital players enter the broadcast rights. Not only will this allow for the price to significantly increase but so will the digital reach. This would increase global…

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]]> Snack Summary – How a podcast can transform your awareness and top clubs participating at Kiev FIFA tournament https://www.snack-media.com/2017/12/snack-summary-162-how-a-podcast-can-transform-your-awareness-and-top-clubs-participating-at-kiev-fifa-tournament/ Fri, 08 Dec 2017 10:13:16 +0000 https://www.snack-media.com/?p=13996 Podcasting is undergoing something of a revival at the moment, with the simple of pleasure of listening to audio cutting through all the other attractions vying for our attention online and racking up listeners in their droves. One of the standout benefits of podcasting from a marketing perspective is that the listeners keep coming back week on week, so there is good value in starting one to grow…

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