Amazon – Snack Media

Snack Summary – Mourinho out and NHL team up with Amazon Alexa-enabled devices

Harriet Lewis — Fri, 21 Dec 2018 15:50:15 +0000

Jose Mourinho has been sacked by Manchester United. Despite the Reds winning both League Cup and Europa League titles since his appointment in 2016, they currently sit 19 points behind leaders Liverpool who beat them 3-1 on Sunday. Mourinho has been outspoken over the course of his two year reign and stripped Pogba of his vice-captaincy back in September. Ole Gunnar Solskjaer will act as interim…

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Amazon’s coverage of US Open: The Verdict

Harriet Lewis — Wed, 29 Aug 2018 16:28:01 +0000

When Amazon secured exclusive UK rights to the US Open for the next five years back in April, it was clear the brains behind the £700 billion organisation learned something from their television counterparts: live sport is the driving force behind paid TV subscriptions. However, the announcement was initially met with contempt from the public, who felt frustrated with the prospect of having to…

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Five Events & Seven Days in Football – The Bursting of the Bubble or a New Era?

Harriet Lewis — Thu, 14 Jun 2018 09:55:53 +0000

AMAZON & EPL – A FANG finally bites! The much-anticipated entry of the digital players failed to materialise, so are we seeing the air slowly release from the broadcast bubble or is it getting ready to re inflate in 3 years time? Good news for Amazon Prime Football fans who will get so see 10 EPL games inclusive of their relatively cheap £79 annual subscription but hardly a game changer for…

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Snack Summary-Premier League clubs look to take advantage of new fan engagement tools and Manchester City and Amazon agree a deal to create a documentary series

Jodie Cormack — Fri, 10 Nov 2017 13:55:06 +0000

More Sports organisation are looking for real-time fan engagement. As a result, clubs are taking advantage of new innovations on social network platforms. As interactions tools go, polls and GIF’s are a great way to communicate with followers. Last week saw Facebook roll out its new GIF poll feature, allowing users to vote on their answers to questions based on an above GIF. It was reported by…

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Snack Summary-Amazon and NFL

Jodie Cormack — Fri, 27 Oct 2017 10:58:10 +0000

Amazon’s third-quarter report released this week showed us that the e-commerce giant has a Billion pound ad business. Year over year Amazon has seen growth, this was seen in the second quarter when it grew 53 percent. Companies are seeing revenue in this area rise substantially. Other companies which reported their ad sales this month include Google, who received $24 Billion and Facebook whos…

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Snack Social Summary-Shopify continues to integrate with Instagram, PFA and Snack Media create partnership

Jodie Cormack — Fri, 06 Oct 2017 10:32:16 +0000

Shopify this week announced further integrations with the world’s leading visual social platform, Instagram. The aim is to facilitate even more sales for its many users and suppliers. Selected merchants will be able to tag their posts with the products they depict. Using Instagram allows Shopify to take advantage of a visual marketing platform which has an audience of nearly one billion.

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Snack Social Summary-Are infographics better than articles+ Amazon’s influencer program

Jodie Cormack — Fri, 25 Aug 2017 13:36:10 +0000

What’s your view on infographics, are they better than written articles? Graphics are proven to receive three times more engagement on average than plain text posts on social media. As audiences are changing and processing information differently, it’s important you attract readers to your content. Infographics stand out to users, making your content more likely to get viewed. On the other hand…

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Snack Social Summary-Facebook’s find WiFi feature, Skype’s interesting move, and Amazon throws its hat into the video calling ring?

Alex Barth — Fri, 25 Nov 2016 11:03:56 +0000

Instagram continues its transformation into Snapchat Instagram launched two new features this week, introducing Live video and disappearing pictures. Neither update is particularly surprising. Rumours of Live video have been circulating for weeks, and with Facebook largely focused on its own live streaming feature, it was only a matter of time before the company veered Instagram in the same…

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How social media dealt with #BlackFriday

Adrien Danjou — Mon, 30 Nov 2015 16:04:18 +0000

Black Friday has quickly become one of the major retail events of the year. And while it is still probably just trumped by Boxing Day in terms of its reputation for having great retail deals, the day has become an event to officially mark the beginning of the Christmas shopping season. For a couple of years, this shopping trend has been spreading across the world and it has, subsequently…

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